THE GENTRIFYING MUSEUM works on a phone: the arrows walk, drag to look, tap anything. A laptop shows it best.

WASD or arrows walk, drag to look, Q and R turn, click or E on anything. Generate buzz to redevelop the building; Optical studies takes you to each illusion's viewing point.
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A walkable gallery by MLow

THE MUSEUM THAT IS GENTRIFYING ITSELF

First the artists. Then the amenities

A loft where twelve artists signed one lease. Every bit of buzz makes the building more desirable and gives the art less room. The sales suite sells the paintings with the penthouse. The holdouts keep everything that was moved downstairs. Find the six tenant records, call the assembly on the roof, and take the building back.

The working floor: twelve artists, one lease, THE MUSEUM THAT IS GENTRIFYING ITSELF by MLow — The working floor: twelve artists, one lease

The Rebrand: flat letters, from the door, THE MUSEUM THAT IS GENTRIFYING ITSELF by MLow — The Rebrand: flat letters, from the door

One step to the side: the brand breaks into the building

The art, moved to a corridor, THE MUSEUM THAT IS GENTRIFYING ITSELF by MLow — The art, moved to a corridor

Every New Yorker lit like it matters, THE MUSEUM THAT IS GENTRIFYING ITSELF by MLow — Every New Yorker lit like it matters

The sales suite: art included with the penthouse, THE MUSEUM THAT IS GENTRIFYING ITSELF by MLow — The sales suite: art included with the penthouse

Bottomless Value: the floor is glass, THE MUSEUM THAT IS GENTRIFYING ITSELF by MLow — Bottomless Value: the floor is glass

The holdouts: everything they moved, floor to pipes, THE MUSEUM THAT IS GENTRIFYING ITSELF by MLow — The holdouts: everything they moved, floor to pipes

The cooperative ending: the brick comes back, THE MUSEUM THAT IS GENTRIFYING ITSELF by MLow — The cooperative ending: the brick comes back